Smart Support, Happy Customers: How Coolmobile.hu Used Molin to Save 1,280 Hours, $11.5K, and Increase Customer Satisfaction

Read time:
3 mins

TL;DR

With the help of Molin, Coolmobile.hu transformed their customer support, saving 1280 hours in staff time, answering 5500 customer inquiries with an average response time of 2 seconds, and achieving $11,527 in cost savings. Customer satisfaction increased since the introduction of Molin, evidenced by a steady 4.9 average rating over the past five months, and sales improved with more informed, real-time guidance for customers.

Challenge

Coolmobile.hu differentiates itself on personalised services in the fast-paced world of online consumer electronics retail, they even go as far as calling each customer to inform them when their package ships. However, with an increasing volume of orders and customer inquiries, balancing personal touches with efficient  day-to-day support became challenging. The team needed a solution that could manage routine customer interactions without sacrificing their high service standards and the human touch. On top of all this, they wanted to help customers make informed choices among mobile phones and accessories, which was becoming increasingly difficult with limited staff. This is where Molin comes into the picture.

Solution

By integrating Molin as the newest support colleague, Coolmobile.hu could deliver real-time shipping updates, reducing customer anxieties around order progress thanks to Molin’s package tracking feature across the board. By understanding every minute detail of every single SKUs of the webshop Molin also provides instant answers on product specifications, payment options, and delivery methods, making it easier for customers to choose the right mobile phone or accessory. Over time, Molin’s accuracy improved significantly due to learning and developing through feedback, thus guiding customers on important product features such as camera quality, battery life, and display size became a second nature to him, which in turn helped drive additional sales.

Results

Since implementing Molin mid-June, Coolmobile.hu experienced measurable improvements:

  • 5500 conversations handled by Molin, with 336 order status resolutions.
  • Customer support time was reduced by 1280 hours, allowing the team to focus on other tasks and ultimately saving $11,527 for the store.
  • Average response time dropped to an impressive 2 seconds, which plays a huge role in customer satisfaction.
  • Staff productivity increased, as Molin replaced the workload of at least one to two customer support agents, allowing the team to handle more complex inquiries and focus on high-value interactions to drive sales.

Customer Reviews

Customer satisfaction and feedback over recent months, highlighting the quality and consistency.

Reviews Breakdown by Month

Month Evaluation Score Review Count
September 2024 ⭐⭐⭐⭐⭐ 4.9 308
August 2024 ⭐⭐⭐⭐⭐ 4.9 311
July 2024 ⭐⭐⭐⭐⭐ 4.9 330
June 2024 ⭐⭐⭐⭐⭐ 4.9 303
May 2024 ⭐⭐⭐⭐⭐ 4.8 314

Coolmobile.hu noticed a direct impact on customer satisfaction scores, with 94.1% of ratings at 5 stars and an increased and maintained score on average satisfaction of 4.9 ever since Molin’s introduction on their site. Many customers expressed satisfaction with the 24/7 access to information, especially for tracking orders and understanding product features. Additionally, the chatbot contributed to increased sales by educating customers about products and alleviating concerns with detailed product comparisons.

Customer Feedback

Customer reviews show strong approval of Molin as most of them highlight the speed and quality of communication with the customer support team at Coolmobile.hu:

- I can get information about my order anytime, which is really reassuring.

- The chatbot helped me find the right phone by comparing features, which made the decision easy.

Conclusion

Coolmobile.hu’s adoption of Molin as an AI-powered colleague highlights how to enhance customer service with the use of technology without losing the personal touch. By automating routine tasks, Molin allowed Coolmobile.hu to maintain high customer satisfaction, improve response efficiency, and increase sales. 

Ready to transform your customer support and drive sales with Molin? Create your AI customer support chatbot for ecommerce to improve efficiency and deliver a better customer experience, just like we did for Coolmobile.hu.

Greg Toth

Head of Marketing
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